SEO copywriting

With strong SEO texts to top rankings in Google

We plan & write the right texts for your future top Google positions. 

*free of charge & without obligation

These top rankings were no coincidence:
Niels Stuck - Wolf of SEO has 4,89 from 5 Stars 66 Reviews on

Our approach

How to write a (WOLF OF) SEO text

The cornerstone of any ranking

Why are SEO texts so important?

Why do even the big players use SEO texts, even though they already have the strongest pages in the industry? Because they work. Amazon, Zalando, Otto, DM, Douglas, Flaconi, Christ, Ikea, Obi, Fressnapf and probably also the big players in your industry use SEO texts. 


Amazon encourages its users to write as keyword-strong texts as possible through its own algorithm, Wikipedia articles are a single, enormously long SEO text. How often do we see one of these two pages in the top 10 Google search results? Almost always - there is no way to speak of coincidence here. 


However, a modern SEO text is by no means a dull stringing together of keywords. A modern SEO text is a mixture of copywriting, the right keywords and data-based SEO guidelines, united in a text that is appealing to the reader.

Case Studies

Real numbers, instead of hot air!

Agencies can tell a lot when the day is long. We know that the bottom line is not the coffee, the small talk or the handicap for your company - but the results. Our wolves eat your current SEO agency for breakfast.

Become the next Case Study!

Arrange a free and non-binding initial consultation now.

Updated fresh every week

Live statistics on our projects

Top 1 placements
Top 3 placements
Top 10 rankings
Organic traffic per month
Traffic value per month

*Last updated: today

Do we fit together?

What we bring

Experience from 300+ projects 🌟

We know how the hare runs - really. Our experience is based purely on practice.

Our methods are up to date, based on the highly competitive American market and very different from the slow, stiff German SEO standard.

A proven concept 🐺

Our 3-phase SEO process is the result of more than 300 projects. The process is applicable to any industry and niche and provides the golden framework for the SEO development of your project. We retain full flexibility to adapt to your initial situation and market environment - yet the course remains in the direction of the 3-phases.

An entire SEO department 💻

We bring in our specialized SEO department. Whether a strategic lead, operational lead, copywriter, link building manager or pure operational manpower, we bring it all to your company. The monthly cost will be less than hiring a single SEO manager.

Efficiency 🎯

We are 100 % specialized in e-commerce SEO. Every one of our processes is optimized for this playing field. It's all about results, progress and, of course, your sales. We work strictly according to the 80/20 rule and know which levers really make a difference. We only work on results and don't waste time (i.e. your budget).

Entrepreneurial know-how 🚀

We think with you and understand your business, your monetization and your goals. Our processes are 100 % digitized and remote compatible. We train your team in all operational activities and processes, promote knowledge transfer to your team, take the lead and have your back. You are an entrepreneur and have enough other fires to put out.

user retentio

What you should bring

Openness 🤝

Be open to going the way of the wolves instead of the sheep. We are strongly oriented towards the international market. As in most marketing disciplines, the German SEO market likes to lag behind the international market by a few years. We like to leave the right lane to your competitors. In doing so, we will regularly challenge your beliefs on how SEO works.

Scaling 🛒

SEO is not performance marketing. Typically, SEO is the second or third marketing channel that an e-commerce project builds. As with almost all sustainable things, the investment is only recovered over time. Here, an ongoing marketing channel such as performance marketing should easily cover your investment in sustainable SEO.

Reliability 📑

Good output needs good input. Each of our processes is designed to take as little time and resources as possible from you and your team. However, we still need regular approvals, briefings and need to understand your brand. This requires about 1-2 hours of your team's time and leisure per week.

Budget 💰

The elephant in the room. Our concept is aimed at companies that are willing to invest at least 2,000€/month in SEO.

With a smaller budget, our progress is more like the pace of a tortoise than a wolf.

Long-term 📈

SEO is a long-term revenue channel. We value long-term partnerships and want to scale your business with you.

We want to celebrate successes and milestones together with you. Let's build a great marketing channel for your brand together.

We build your SEO revenue channel

Get these external collaborators into the project


Strategic lead

Consult 300+ companies in SEO, trained 100+ people in operational SEO, entrepreneur, process expert. Builds your external SEO department.


Operational lead

Operationally managed 100+ projects, Onpage & Offpage SEO experience from 200+ projects, trains your staff as if they were ours.


Content expert

1,000+ SEO texts implemented, 100+ copywriters trained, types 100 words per minute. Ensures that your texts rank on Google.


Link building expert

5,000+ backlinks built, 700+ websites & blogs in network, 50+ magazines in network. Makes your brand look dazzling.

Arrange a free strategy meeting now.

In our first conversation we want to understand your business and your goals to develop the perfect SEO strategy for you. At the end of the conversation we will give you an initial assessment of your web project and the necessary steps for future SEO success.

Your contact partner

Lucas Perduß
 Head of Operations

+49 1575 8079911

[email protected]

Our SEO texts - clever magic for your ranking

Grab your leads and convince them with SEO texts!

Coffee is cool. Coffee tastes good. And coffee can be drunk hot and it can be drunk cold. Buy our coffee.

Well, do you feel addressed? No? Understandably, these three sentences sound pretty bland - you would probably jump off as a reader before you even picked up the first words of the SEO text. Next try:

Your eyes widen, your synapses wake up, your fingertips slowly but surely tingle, your brain finally switches to "On". And instead of the Monday morning blues, you'll be doing a lively disco fox on the kitchen floor - as soon as the first drop of our aromatic coffee hits the tip of your tongue.

Sounds better already, doesn't it? Here's the thing: SEO texts can be written in different ways.


For example, simple, boring and dry. With the right keywords, such an SEO text works for the search engine - but not for your customers! That's why we prefer our way: emotional on a personal level, with storytelling - and definitely not boring. After all, who likes to read SEO texts as if they were taken from an encyclopedia? We can do more with your SEO texts than just feed them to the search engine - we make them fit for your customers.

seo texts writing


What our customers say

seo text writing

SEO texts - no mumbo jumbo, but still a bit magical

Because we deliver content for your website that works - on several levels. On the one hand, it puts your website in a good light, because wording & co. always reflect a part of your attitude. On the other hand the SEO text for the search engine work. And then there's one more thing: It has to pick up the readers - because otherwise they'll be gone again faster than you can "Hex-Hex" can say. There are a few important magic words for such texts:

  • Relevance

  • Search Intention

  • Text type

  • Keywords & Keyword Density

  • Word choice & language

We know: Life is not a wish punch and it is really not easy to consider all these things in a text. That's why we're happy to do the work for you. We not only know the right SEO magic words, but also the corresponding "rage and wag". And just like coffee magically wakes you up in the morning, we put that into our SEO texts - let the magic happen!

Relevant information that meets the search intention

No matter whether it is a blog post or a category text - the user of the search engine always has a certain intention in his search. Usually he is looking for a solution to his problem. And at best, you can provide it - with a product, a service or your content. A good SEO text should pick up the user and provide him with exactly the information he needs. Here comes the magic word "Relevance" into play.

Because what brings your user a text without added value? Nothing, exactly!

If he doesn't find the info he's looking for, he's likely to quickly click the "back" button in the browser and select another of the suggested search results. That's why a text, no matter what kind, should always be tailored to the search intention. Because only then is it relevant for the customer.

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buy seo text

The search intention in SEO text - What is the user's goal?

Whereas keywords used to be the ultimate in content optimization, the Search Intention on the VIP list further and further up. Google itself distinguishes 4 different categories:

  • Do Search Requests: As a user, you want to do something specific. This can be online shopping, for example, but also downloading an app. The Google voice function on the smartphone, which you instruct to call your partner, also belongs to this category.

  • Know Search Queries: As the name suggests, in this case the user wants to know something. You use the search to get an answer to a question, to get tips or similar.

  • Visit-in-person searches: In this case, a location is searched for, usually in conjunction with navigation. This can be ATMs, restaurants, train stations, and so on. These are therefore location-based searches.

  • Website Search Queries: The user usually wants to go to a specific website, for example, he is looking for "gelbe sneaker footlocker" or "spiegel online".

These categories are not always clearly distinguishable from each other. Queries that are composed of different intents are called multiple user intent searches.

Why is it important to hit search intent for good content marketing?

Google wants one thing in particular: satisfied users. Therefore, the search engine always plays out the best possible results for the users.

If your blog post or SEO text does not match the intention, the user will quickly leave your page - and click on other results. And Google knows: This does not fit. In this case, your page will be devalued.

A small example:

You want to buy shoes and are looking for the latest sneaker model XYZ. If you are only shown blog posts here in the form of reviews or unpackings, your transactional do-search request is not satisfied.

What does this tell us? For the best search results, we need to be able to identify the searcher's motivation and provide the best results accordingly. The needs of the target group are crucial, as well as the necessary know-how and feeling for the search engine. When we write SEO texts, we always have the search intention including the needs of your target group in mind. We place the right content for you for the right user intent.

seo texts generator
seo optimized texts

SEO optimized text of any kind

We text your blog, categories, products & landing pages!

When it comes to SEO, don't do things by halves - because that's just lazy magic instead of real magic. For really long-term and resounding success with SEO, you should not only cleverly provide your home page with SEO text, but also your other landing pages, categories, etc. That's easier said than done, because simply conjure up 20 SEO texts out of a hat ...

... with us at your side, that's no problem. Our content team implements your wishes, USPs, etc. in the texts. We create SEO texts for your store or company website from the home page to the blog.

Our content services at a glance

  • Homepage texts (home page): You want to attract customers at first glance, convince them with your USPs and, of course, show personality. You can combine all this with SEO - and get a text that fulfills all SEO metrics and is read with pleasure at the same time.

  • Landing page texts: On a landing page, you can highlight certain products or services particularly well - always combined with a call-to-action. In contrast to a category text, other elements flow into the SEO text here: Tables, graphics, attractive headers and more ensure that customers receive important info. You show your product, combined with expertise and thus also strengthen customer loyalty.

  • Category texts: The categories offer visitors to your website a conveniently divided overview of your products or services. In the SEO texts, we provide important information, help with the purchase decision and advise. We guide your customers through the assortment, including helpful tips.

  • Product texts: Of course, your products are fabulous as it is - but with a product text we would like to convince your customers even more to click on the "Buy now"button. From the first sentence, we take your product and its benefits to the next level and show potential customers that they can't do without it.

  • Blog Posts: On your blog, you can demonstrate your expertise with clever SEO texts. You show potential customers: I am a professional in my field. Whether it's dog food, DIY projects or kitchen accessories - you can use the blog to turn users with practical knowledge into your customers.

  • Snippet Optimization: Your snippet is comparable to a business card - the first impression, so to speak. We take the snippets and make them shine.

These texts are pleasant to read and pick up your customers. But not only that: they also positively influence your ranking. To make sure this works, we spice them up with an ideal keyword density calculated by us and SEO text lengthWe create a search engine, match it to the search intention and the target group and provide it with keywords from an intensive research.


Subsequent SEO optimization of texts? No problem!

If you already have valuable content on your website, it's not useless! We can turn your existing blog posts and category texts into SEO texts that are effective. We perform keyword research and optimize the texts afterwards. So your previous content work is not in vain!

pre post seo text rewrite
seo texts writing tool

Relevant keywords from A to Z - our magic formula for every SEO text

When it comes to SEO-optimized texts, one thing cannot be missing: Keywords. They are the be-all and end-all, the dot on the i, the linchpin. Without these keywords, a text is only half as interesting for the search engine. But which keywords are the right ones for your industry, your category and your products? Our team can give you an answer to this question. Every day we research the various search queries and keywords in the World Wide Web for our customers, have the best tools for research in our tool stack and know all the tricks that are important for a really comprehensive research and SEO texts based on it.


Anyone can search for one or two keywords for a text. Sure, you could write an SEO text for your sneaker page and simply include "sneaker" a few times. But does that really bring success? Probably not. Because when deciding on the relevant keywords, factors such as keyword potential, keyword difficulty, relevance and user intent must be taken into account. Only then can you really succeed and achieve a good ranking in the long term.


Before you start Google and try to understand these criteria: Don't worry your head. We will do it for you. Then you can concentrate on your business.

Keyword density in SEO texts - keyword stuffing was yesterday!

If you've been involved in online marketing for a long time, you probably remember the days when a keyword was simply sprinkled meaninglessly 20 times on a website - in three sentences. And that was SEO. Nowadays, this approach, also called Keyword stuffing worth a penalty for Google. Because the search engine wants to provide its users with relevant content that they can actually do something with. An SEO text in which phrases and high-density keywords are simply strung together offers exactly that not. So you can not only rely on a high keyword density, but you also need an extensive text that the crawler likes.

Furthermore, the density of the most relevant keywords in the SEO text plays an important role. It should be well matched:

  • Not too high, so as not to unintentionally keyword stuff ...

  • Not too low to successfully compete against the competition ...

How do you find the average value here? There are no exact instructions for this, but: Through our many years of experience in SEO text optimization, we have calculated special values that we work with. This is how we deliver Texts with the optimal keyword densityThe results are tailored to your goals and the ranking competition. By the way, this applies to both E-commerce SEO as well as for Local SEO.

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seo text check

The tone makes the music & the wording hits the target group

You can buy an SEO text - but not everywhere you get good results. There are copywriters who just blindly create an SEO text without doing any research beforehand. What comes out of it? Maybe a cheap price due to the small amount of time spent - but most likely no high-quality text tailored to your products and target audience.

Because if words and lines have a Reach target group directly instead of being read over, then they have to sit. Here is a small example:

Version A: "You want to enjoy the vacation sun - without worrying about the health of your eyes? XX sunglasses offer your eyes reliable protection from dangerous UV-A and UV-B rays. Whether you're hiking in the snow-covered mountains, or enjoying the reflection of the sun in the sea at the beach, your eyes are safe with our sunglasses."

Version B: "Loose T-shirt, nice cap and the new sneakers ... what is still missing for the perfect summer outfit? You have the style - we provide you with the matching sunglasses. Cool mirrored lenses, modern frames and strong designs can be found in our online store. Click through our collection and order the it-piece for your summer look."

These texts are about the same product, but address a completely different target group. Would an elderly lady preparing for her long-awaited vacation on the Adriatic feel addressed by the second text? Probably not. That's exactly why we adjust the SEO texts for your website optimally to products and target group. Because we want you to reach exactly those users on Google who could actually become customers. What's the point of attracting youngsters to your store if you actually want to address customers who are very willing to pay for designer glasses?

How-to: Create SEO texts

You want to know how to create good SEO texts quickly and easily? Well - unfortunately we can't fulfill this search intention here. Because we're honest: If you're already frowning after two sentences because you don't know what to write anymore - then you're making the effort for nothing. Nevertheless, we provide you with a solution: our content team.

Instead of writing your SEO texts yourself with stress wrinkles, trembling fingers and little tantrums, our hard-working writers get to work for you until fingers glow - and we don't even need magic for that.

Of course, there are several variants of how and where you can Have SEO texts written you can. But we deliver content that is actually tailored to you, your brand and your customers. You give us all the information that is important to you for the text in a briefing created by us: From the wording to no-go's and dos to the desired structure to embed the SEO text in your website layout. We then create content that complements your site in a meaningful way, on all levels - and that also includes all the magic words mentioned above.

By the wayWith us, you don't just get SEO texts, but also all the trimmings on request! We create targeted keyword analyses and clusterings for you, provide you with Backlinks and tailor an SEO package optimally to your business. Sounds good? Then book your free SEO first meeting and we will show you what is possible with SEO texts on your site.


seo text analysis
create seo texts

Is there a smart SEO copywriting tool?

Just like that, with a few instructions, create well thought-out, emotional and target group-oriented SEO texts with one tool - that sounds wonderful. Or does it? If you think it's magic, you're in for a disappointment: artificial intelligence has nothing to do with magic - and neither do the resulting texts. When our content team creates SEO texts, we pick up potential customers from the very first sentence. We take their problems, connect them with emotions, and finally provide them with sustainable solutions (ideally your product!). A good SEO text transmits not only keywords, but relevant, helpful information. It arouses emotions - because a large proportion of online shopping purchases are emotion-driven, impulse purchases. So what's the point of a dry text that often repeats itself and in which there is simply no common thread? Of course, you get SEO texts at low prices - but does it really pay off?

If you want high-quality, unique and emotionally focused content, you shouldn't rely on tools, but on trained people with a knack for beautiful words. Our content team not only has a glowing keyboard under its fingers, but also the heart and mind to really put itself in the shoes of your target group.

Enough of magic words - now we implement your SEO texts!

You want to use SEO for you and your business? Then our SEO agency is the right place for you. We make your business goals ours and adapt our proven strategy to your requirements. From SEO analysis to implementation, we are at your side and take over all tasks for you. You can concentrate on your business instead of browsing through SEO wiktionaries.


Let the magic happen - open up an additional sales channel with professional search engine optimization and benefit from our experience.