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Growganic

Aufbau eines starken, organischen Umsatzkanals für die auf A/B Testing spezialisierte Agentur growganic and their website www.growganic.de through Google top rankings.

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Project Growganic

Hard Facts

Destination

Organic sales channel for growganic and its website www.growganic.de as well as improving rankings for essential keywords on Google.

Period

January 2022 - December 2022

12 months

Result

SEO-Leadkanal aufgebaut & 3.100 € monatliche Ersparnis durch den Traffic-value.

Optimal conditions created for further growth.

Status

Completed

Lead

William Baitz

+ Lucas Perduß

Budget

Low

Cooperation

Advisory + Link building

Difficulty

6/10

Executive Summary

Google rankings

ranking keywords
387
Keywords on page 1
39
Keywords in the top 3
5
Value of monthly traffic*
451 $

*(Costs if the Traffic through Google Ads would be purchased)

Traffic

Before

growganic-seo start

Traffic

After

→ 6-fold Traffic

Rankings

Project start

Rankings

After

growganic-rankings-after

+39 keywords in the Google Top 3 (+780 %

+154 keywords in the Google Top 10 (+395 %)

+410 keywords in the Google Top 100 (+106 %)

Growganic

The task for us:

The Conversion Rate Optimizer Growganic want a sales channel through organic Google Traffic and for all terms relating to its services in the area of Conversion Rate optimization.

Main Goal: Das Top-Ranking für die Kerninhalte sowie weitere relevante Themen, um einen organischen Umsatzkanal aufzubauen.

The SEO goals at a glance

1. goals

Building an organic revenue channeltop rankings for categories of the store, as well as individual very strong subcategories in Germany.

Improvement of all relevant meta information and category texts for better findability and comprehensibility of the products.

Optimal linking of the most important products and product categories through internal links and references to each other.

2. market positioning

Growganic is an agency that specializes in A/B testing and conversion optimization. They help companies to convert leads and generate more sales.

  •  

3. competition overview:

→ Competitors are predominantly:

a) E-commerce Agencies, wie zum Beispiel Shopify Agenturen

b) Direct competitorswho also carry out A/B testing.

Strong keyword developments in 9 months

Relevant Keyword

Searches /month

Change of position

limbic types

≈ 500

+98 places - in 2nd place

nudging example

≈ 450

+8 places - in 4th place

google analytics agency

≈ 200

+85 places - in 15th place

ecommerce conversion rate

≈ 150

+3 places - in 5th place

what are nudges

≈ 100

+13 places - in 5th place

conversion rate ecommerce

≈ 100

+95 places - in 5th place

conversion optimization agency

≈ 90

+11 places - in 2nd place

Growganic

The battle plan

  1. Phase: Textoptimierung & Onpage optimization: Keyword-optimized texts for all relevant category pages, as well as Onpage optimization the whole website.
  1. Phase: Through Link building in position 1 to 3: Should be a worthwhile Keyword get stuck in front of positions 1 to 3 and do not improve, we use Link buildingto achieve these rankings as well.
  2. Phase: Keyword optimized blog posts: Inhalt ist wichtig für die Topic relevance, vorwiegend bei breiteren Produktportfolios. Beiträge zu Anwendungen der Produkte, zu Materialien der Produkte helfen Google die Topic relevance zu bestätigen.

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