Growganic

Building a strong, organic revenue channel for the A/B testing specialist Agency growganic and their website www.growganic.de through Google top rankings.

Project Growganic

Hard Facts

Destination

Organic sales channel for growganic and its website www.growganic.de as well as improving rankings for essential keywords on Google.

Period

January 2022 - December 2022

12 months

Result

SEO lead channel established & € 3,100 monthly savings through the Traffic-value.

Optimal conditions created for further growth.

Status

Completed

Lead

William Baitz

+ Lucas Perduß

Budget

Low

Cooperation

Advisory + Link building

Difficulty

6/10

Executive Summary

Google rankings

ranking keywords
387
Keywords on page 1
39
Keywords in the top 3
5
Value of monthly traffic*
451 $

*(Costs if the Traffic through Google Ads would be purchased)

Traffic

Before

growganic-seo start

Traffic

After

→ 6-fold Traffic

Rankings

Project start

Rankings

After

growganic-rankings-after

+39 keywords in the Google Top 3 (+780 %

+154 keywords in the Google Top 10 (+395 %)

+410 keywords in the Google Top 100 (+106 %)

Growganic

The task for us:

The Conversion Rate Optimizer Growganic want a sales channel through organic Google Traffic and for all terms relating to its services in the area of Conversion Rate optimization.

Main Goal: The top ranking for core content and other relevant topics to build an organic sales channel.

The SEO goals at a glance

Strong keyword developments in 9 months

Relevant Keyword

Searches /month

Change of position

limbic types

≈ 500

+98 places - in 2nd place

nudging example

≈ 450

+8 places - in 4th place

≈ 200

+85 places - in 15th place

ecommerce conversion rate

≈ 150

+3 places - in 5th place

what are nudges

≈ 100

+13 places - in 5th place

conversion rate ecommerce

≈ 100

+95 places - in 5th place

conversion optimization agency

≈ 90

+11 places - in 2nd place

Growganic

The battle plan

  1. Phase: Text optimization & Onpage optimization: Keyword-optimized texts for all relevant category pages, as well as Onpage optimization the whole website.
  1. Phase: Through Link building in position 1 to 3: Should be a worthwhile Keyword get stuck in front of positions 1 to 3 and do not improve, we use Link buildingto achieve these rankings as well.
  2. Phase: Keyword optimized blog posts: Content is important for topic relevance, especially for broader product portfolios. Articles on product applications and product materials help Google to confirm topic relevance.