Good content makes a good website

Once apart from the Web designIn addition to the content that is responsible for the appearance and functionality of a page, a lot can also be achieved through the content that is published on the site. There are users who attach a lot of importance to the written word. Not everyone uses the Internet as a matter of course, so that spelling mistakes or incomprehensible formulations in the Content but simply does what he has to do.

A Text on a homepageThe content, no matter how it is written, should be readable and understandable. This includes, for example, inserting paragraphs in the content that provide a certain clarity. If readers lose the thread in the text on informative pages, it is often too tedious to read in again. Paragraphs make it easier to find a passage again or to reread something.

What makes good content?

Short sentences are generally easier to read than nested sentences. Although these show the author's good knowledge of German, they are not necessarily helpful to every reader. Not every customer in the store is an academic, so the density of foreign words should be kept within limits. Even if it sometimes proves difficult to identify the search terms as Keywords into the content, those responsible for the texts should nevertheless make sure that there is no stringing together of words or insane grammatical excesses here.

Good German means that everyone should be able to read the content. This includes meaningful headlines, flowing but not too long sentences, and understandable, logical punctuation. Depending on Density and number of search terms In the content you should note that not all keywords are packed into a paragraph and the rest of the text is simply empty words.

Commission SEO Content

A SEO Company lässt den Content, also die Texte die benötigt werden, oft von Textern verfassen, die nicht zur Firma selbst gehören. So genannte Freelancer übernehmen die Aufträge gern, sofern sie fair bezahlt sind. Auch Vermittlungsagenturen für Content jeglicher Art finden sich im Internet. Hier stellt man einen Auftrag ein, bekommt Angebote, erteilt den Zuschlag und dann bekommt man meistens auch die Texte die man benötigt.

The copywriter who applies for the contract for the content should receive precise information on how the individual texts should look like. A specific Keyword distribution, die Dichte der Suchbegriffe und alles weitere muss ihm deutlich mitgeteilt werden. Auch die insgesamt erforderliche Länge der einzelnen Texte muss vereinbart werden. SEO Texte sind in manchen Bereichen relativ anspruchslos; dennoch sollten sie ihren Zweck erfüllen.

SEO texts and copywriters

A payment of the texts is made after checking the correctness. A certain quality, such as grammatical correctness and a readable style, is assumed. Unfortunately, not all copywriters are able to write content according to these basic guidelines. In such a case, after a chance for correction, payment for the texts can be refused. Simply refusing them is not possible. For the SEO Agency it is easier to work with the same copywriters all the time. This way, you can rely on the quality and on meeting the delivery deadlines. Always looking for new copywriters costs time and therefore money, especially because there is a risk of receiving bad content. If there is a need for many texts on a search term, it is easier to hire several writers. The quality decreases with the number of words written on the same topic.