WordPress Search engine optimization (SEO): Backlinks - Internal and external links are essential for search engine results. Of course, it also depends on the topic of the respective website. Linking to related websites naturally has a better effect than linking to unrelated websites or blogs.
WordPress SEO: Backlinks
The Backlink weighting through the search engines takes place through purchase and exchange of Backlinks continues to decline. Nevertheless, it is still one of the most important criteria for being classified as relevant by search engines. The quantity or number of referring websites (also known as domain popularity) is crucial here. WordPress offers the Blogroll an ingenious tool for linking to websites. However, these links only become relevant for search engines if theNofollow tagremoved. Apart from that, you can only talk about the Traffic-effect.
WordPress SEO: Internal linking
A clear, flat structure is important for search engines when positioning a website. It's not just visitors who visit more often if they can find their way around the website easily. Search engines can also find their way around more quickly.crawl and at the same time learn essential content contexts that are Keyword families are of importance. This means that keywords that belong together are also ranked better as a result.
WordPress SEO: External linking
External links are outgoing links from your own website. If sources are named on the website, this increases the quality of the information provided. The Internet lives from links. It is the basic structure that search engines live from when they search the Internet. Therefore, external linking through better ranking in the search engines rewarded.
In his blog you can external linking e.g. externally induced by Allow comments. When writing a comment, the user can enter one or two links, one to their own website and one for an example to support the lines they have written. This is also the case in this blog.
Tip: Social Media's link value is not for the bulk of SEO optimizers, because they only focus on 75% of all SEO criteria. This part of search engine optimization (SEO) is for those who want to get involved in more. Especially since social media is growing and growing.
WordPress SEO: Social Media's secret link value
My loyal readers have already contacted me about the "NoFollow" tag in the link and Traffic read and know that there is a difference between Traffic and Traffic exists. This means that there are user streams that Google follows and those that Google does not follow, even if there are search engines such as Ask that always follow, but this is negligible for the German market due to Google's high market share. Social media generally links to a Nofollow-Tag.
However, it is still important to Trafficbecause search engines do react to the Traffic and the number of visitors to a website and, of course, the resulting comments and links.
Social Media and TinyUrls in SEO
TinyUrls are the shortened URLs that are used at the end of tweets instead of overlong URLs to link to the websites via permanent Redirect (301) (=permanent redirection). Search engines do not index TinyUrls but instead they index the current URL and evaluate this as a backlink. So the real Twitter problem is the NoFollow-tag, which is only partially bypassed by this.
Further options
SEO is not only linking to external websites. Also the internal linking is extremely important. This point is particularly relevant for niche topics without much topic-specific competition. It is therefore very important to Traffic with NoFollow tag to generate. The normal user doesn't care what kind of link he clicks. More important is the goal that he reaches the website he wants to see.
As soon as such a user reaches my website, he increases the Traffic (pageviews and visitors) and therefore my website is also more interesting for Google. These criteria are becoming increasingly important for Google, because links and Keywords can be dubious, a user who stays longer on a website is the actual proof for Google that the website also contains the communicated topic.
Social media posts, such as on Twitter or Pinterest, also achieve quite good search engine results (SERPs), which also provides additional Traffic generated. This is not the only reason why social media is also an interesting topic for online marketing, contrary to many pertinent opinions.
So social media links definitely have SEO value
The Google Ranking is at least indirectly influenced by social media. In addition, Google recognizes the utility value of a website by the amount of traffic. So if you can bring users to your website via social media, this is an advantage that should not be neglected.
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