Building an organic sales channel for Löwenanteil, manufacturer of ready-made fitness food, through Google top rankings.
Building an organic sales channel for Löwenanteil, manufacturer of ready-to-eat fitness food, through Google top rankings.
15.06.2020 until 25.07.2021
13 months +
Plannable organic sales channel established, more than 5-fold organic growth Traffic achieved, more than 80 (+900 % )strong keywords placed in the Google Top-3!
Inactive
Lucas Perduß
Medium
2020 - Consulting
2021 - Full service
High (8/10)
*(Costs if the Traffic through Google Ads would be purchased)
Before:
05.05.2019 – 15.06.2020
→ approx. 32,539 clicks
After:
15.06.2020 – 25.07.2021
→ approx. 117,409 Clicks
Result:
+ 84,870 organic clicks (+ 260.83 %)
The German online store for healthy ready meals and fitness meals Fitness dishes for sport and health | Lion's share would like to build top rankings for your products, increase the organic Increase traffic and thus generate organic sales via Google.
Building an organic revenue channelthrough top rankings for the store's food products.
Structure of the blog with relevant topics Contentfor the acquisition of new customers and the improvement of the domain rating.
Expansion of the referring domains, for additional linkjuice.
The market for healthy ready meals comprises a variety of different meals, with search volumes ranging from 6,400 search queries/month to 400 search queries/month.
→ Various special ready meals with many competitors due to numerous recipes in the organic search results
→ Competitive strength: 6/10
→ Competitors are:
a) both 10+ other stores for healthy ready meals
b) Recipe pages that rank for the respective products
c) Fitness and health blogs
→ The market leader for healthy ready meals has an organic traffic of 8,500 visitors per month.
Ready meals
> 6.700
+1 place - in 1st place
Basmati rice
>10.000
+25 places - in 7th place
Ready meals
> 5.000
+38 places - in 4th place
Phase: Text optimization Category and product texts
The category texts and product texts have been adapted and optimized.
Phase: Writing optimized blog posts and post-optimization of existing ones
The blog posts were SEO optimized to rank for the desired keywords.
Phase: through targeted Link building on Google results page 1
Should be a worthwhile Keyword get stuck in front of positions 1 to 3 and do not improve, we use Link buildingto achieve these rankings as well.
Conclusion:
Due to the existing strength of the brand and the numerous possibilities for optimization, we saw, full of anticipation, great potential to increase the rankings and thus also to increase traffic.