Building a strong, organic sales channel for an online sofa and living room store triggerbow through Google top rankings.
05.02.2022 until 10.03.2023
12 months+
Not active
- Markus Friedrich
Low
Advisory / executive
Medium
(7/10)
(Costs if the Traffic through Google Ads would be purchased)
Before:
12.07.2020 - 05.02.2022
→ approx. 0 clicks
After:
05.02.2022 - 10.03.2023
→ approx. 37,314 Clicks
Result:
+ 37.314 more organic clicks
The Online store from triggerbow would like to create a sales channel through organic Google Traffic build up. The innovative products do not yet have a large Search volumewhich is why we are pursuing a content strategy in which we can build a bridge to the products.
Main Goal:
Top rankings for content topics relating to trigger points and tension, etc. to attract potential customers to the website and build an organic sales channel.
Initial situation:
The original website Triggerbow.de was created at the beginning of 2019 and received around 200 monthly visitors. The brand was bought out and a Shopify-Relaunch with new domain Triggerbow.com instead. The site already received some brand search volume in the lower 3-digit range, but has no content creation or Linkbuilding.
The online store also launched actively in other marketing disciplines such as performance marketing and social media marketing.
This was not a good basis for the SEO project, but it was not a disadvantage either. So we started from almost zero.
Trigger points neck
> 8.000
NEW - in 1st place
Trigeminal nerve irritated by tension
> 2.700
NEW - in 1st place
Trigger points neck
> 300
NEW - in 1st place
Conclusion:
By 
German 
English