{"id":933,"date":"2021-07-21T14:52:19","date_gmt":"2021-07-21T12:52:19","guid":{"rendered":"http:\/\/wolf-of-seo.de.dedi5317.your-server.de\/?post_type=lexikon&#038;p=933"},"modified":"2021-08-30T12:44:00","modified_gmt":"2021-08-30T10:44:00","slug":"301-redirect-2","status":"publish","type":"lexikon","link":"https:\/\/wolf-of-seo.de\/en\/blog\/lexicon\/301-redirect-2\/","title":{"rendered":"301 Redirect"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><strong>What is&nbsp;<\/strong>a<strong>&nbsp;301 Redirect?<\/strong><\/h2>\n\n\n\n<p>Ein 301 Redirect ist ein Statuscode, der Suchmaschinen und Benutzern mitteilt, dass die Seite dauerhaft verschoben wurde, und sicherstellt, dass sie an die richtige Seite gesendet wird. Da dies dauerhaft ist, bedeutet dies bei Verwendung eines 301 Redirect, dass der Inhalt der Seite f\u00fcr immer verschoben wurde. Die Benutzer werden auf eine neue Seite umgeleitet, die die alte ersetzt hat.<\/p>\n\n\n\n<p>The redirect typically helps to change the URL of the page when it is displayed in the search engine results. If you have invested in building a website or opening an online store, pay particular attention to the impact this has on your website.<\/p>\n\n\n\n<p>You can think of a 301 redirect as a change of address form that you would have to fill out in the mail if you moved. Just as your email is redirected from your old address to your new address, your web traffic is sent from your old URL to the new URL.<\/p>\n\n\n\n<p>Gl\u00fccklicherweise wirst Du nicht all Deine harte Arbeit verlieren, um Deine alte Website in Suchmaschinen-Ergebnisseiten (SERPs) aufzubauen. Alle Deine bestehenden SEO-Werte und Link-Equities f\u00fcr die alte URL werden auf Deine neue URL \u00fcbertragen.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>When should you use a 301 redirect?<\/strong><\/h3>\n\n\n\n<p>Wenn ein Webmaster versehentlich eine 302-Umleitung verwendet, obwohl er eine 301-Umleitung h\u00e4tte verwenden sollen, kann dies zu Problemen auf der Website f\u00fchren. Da Suchmaschinen auf jede Umleitung unterschiedlich reagieren, m\u00fcssest Du sicherstellen, dass Du die Richtige eingerichtet hast. Andernfalls kann die Suchmaschine feststellen, dass es sich um einen Fehler handelt, und aufh\u00f6ren, den Traffic an die falsche Seite zu senden.<\/p>\n\n\n\n<p>By knowing the differences between 301 and 302 redirects, you can prevent this from happening and help improve your site's performance when it comes to\u00a0<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/wolf-of-seo.de\/\">Search engine optimization<\/a>\u00a0as well as make sure you don't lose any of the SEO you built up on the previous page.<\/p>\n\n\n\n<p>There are several cases where it is a better option to use a 301 redirect, which is a permanent redirect.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>When you should use 301 redirects:<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\"><li>If you want to transfer a domain<\/li><li>When links to obsolete URLs need to be sent to a new page. For example: When you merge two websites<\/li><li>You use several different URLs to access your website. Then you should select a single URL as your preferred destination and use your 301 redirects to send traffic to your new website<\/li><li>you have permanently changed your website domain name and want it to transition as seamlessly as possible from old website<\/li><li>Du Deine Website in einem neuen CMS gestartet hast und die URL-Struktur sich ge\u00e4ndert hat<\/li><li>You convert your website from a http to a https<\/li><\/ul>\n\n\n\n<p>If a 301 redirect is set up, your new page will be displayed in the search engine results with a 301 redirect.<\/p>\n\n\n\n<p>The 301 code tells search engines that your site has been permanently moved, and all traffic should be redirected from your old content to the new one. The search engines can then direct search engine rankings and value signals to the new URL because they will understand this location as the new, permanent home.<\/p>\n\n\n\n<p>Although this is the better choice in most scenarios, there are certain times when it would be a better option to use a 302 redirect.<\/p>","protected":false},"featured_media":934,"template":"","class_list":["post-933","lexikon","type-lexikon","status-publish","has-post-thumbnail","hentry"],"acf":{"show_faq":null,"faq_q_1":null,"faq_antwort_1":null,"faq_q_2":null,"faq_antwort_2":null,"faq_q_3":null,"faq_antwort_3":null,"faq_q_4":null,"faq_antwort_4":null,"faq_q_5":null,"faq_antwort_5":null,"faq_q_6":null,"faq_antwort_6":null,"faq_q_7":null,"faq_antwort_7":null,"faq_q_8":null,"faq_antwort_8":null,"faq_q_9":null,"faq_antwort_9":null,"faq_q_10":null,"faq_antwort_10":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>301 Redirect | WOLF OF SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wolf-of-seo.de\/en\/blog\/lexicon\/301-redirect-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"301 Redirect\" \/>\n<meta property=\"og:description\" content=\"Was ist&nbsp;ein&nbsp;301 Redirect? 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