{"id":3891,"date":"2019-04-29T10:12:11","date_gmt":"2019-04-29T08:12:11","guid":{"rendered":"https:\/\/wolf-of-seo.de\/?post_type=glossary&p=3891"},"modified":"2022-12-29T14:48:04","modified_gmt":"2022-12-29T13:48:04","slug":"amp","status":"publish","type":"glossary","link":"https:\/\/wolf-of-seo.de\/en\/what-is\/amp","title":{"rendered":"A-M-P"},"content":{"rendered":"

\"What<\/h2>\n\n\n\n

What is AMP (Accelerated Mobile Pages)?<\/strong><\/h2>\n\n\n\n

If you've ever searched for content on the web and interacted with the results on a mobile device, you've probably come across AMP or Accelerated Mobile Pages<\/span> bumped.<\/p>\n\n\n\n

The AMP is an open source framework developed by Google in collaboration with Twitter. The Accelerated Mobile Pages<\/span> ensures better and faster renderings of websites on the mobile web. At its core, the framework allows you to load less load-heavy results for mobile by simplifying the HTML and adhering to optimized CSS rules.<\/p>\n\n\n\n

Furthermore, AMP was originally developed in response to Facebook's \"Instant Articles\". Over the years, however, it has evolved into a powerful platform for delivering content directly from search results with almost unbeatable speed. A few months ago, Google drew a line in the sand with the announcement that it was moving towards adding AMP technology framework to the web standard.<\/p>\n\n\n\n

How does AMP work?<\/strong><\/h3>\n\n\n\n

By and large, the AMP framework consists of 3 main parts.<\/strong><\/p>\n\n\n\n

    \n
  • AMP HTML<\/strong>: Think of AMP HTML as a slimmed-down version of regular HTML. The AMP framework has strict rules for the HTML tags. To ensure fast page loading as a result, certain HTML elements such as forms are not allowed in AMP. The AMP framework also requires that you use an optimized version of CSS. Check out the full list of required HTML tags for the AMP framework. None of this should be new if you're used to creating web content with modern HTML and CSS.<\/li>\n\n\n\n
  • AMP JS:<\/strong> To ensure fast page loading on mobile platforms, AMP restricts the use of Javascript<\/span>. The only exception is AMP scripts, which are optimized with page load acceleration in mind. What AMP removes with in the context of JS, it provides with a library of easy to implement components. With AMP's extensive component library, you can create animations, dynamically load content, change the layout, and more. (And don't worry, there's also an AMP component for DSGVO compliance).<\/li>\n\n\n\n
  • AMP-CDN<\/strong>: An important component of the AMP platform is the proxy-based Content Delivery Network (CDN), commonly known as AMP Cache. The CDN fetches AMP content and caches it for fast delivery. By default, the AMP CDN caches all valid AMP content and does not provide an option to unsubscribe. However, you can still use your own CDN provider on the AMP cache to customize your content delivery configurations.<\/li>\n<\/ul>\n\n\n\n

    So, should I use AMP for my website?<\/strong><\/h3>\n\n\n\n

    In the few years since AMP was launched, it is widely recognized that media sites perform well on AMP. Since the majority of content on media sites is static, these sites have seen a significant increase in organic search traffic. In addition, Google has also made it easy for publishers to highlight their content with Rich Cards. At E-commerce<\/span>-Websites with highly dynamic content that changes based on user selection (filtering, sorting, adding to cart, and more dynamic user actions) have increasingly shown how much AMP can boost performance on mobile. All SEO and mobile performance enthusiasts seem to agree that a well-implemented AMP website will:<\/p>\n\n\n\n

      \n
    • Possible increase in organic search traffic.<\/li>\n\n\n\n
    • Increase engagement and conversions resulting from faster and better mobile experiences.<\/li>\n\n\n\n
    • Reduce the load on your servers as AMP caches CDN caches and accesses the most Search results<\/span> reacts.<\/li>\n\n\n\n
    • Provide a way for your content to be better presented in the AMP carousel on mobile search results.<\/li>\n<\/ul>","protected":false},"excerpt":{"rendered":"

      What is AMP (Accelerated Mobile Pages<\/span><\/span>)? If you've ever searched for content on the web and interacted with the results on a mobile device, you've probably come across AMP or Accelerated Mobile Pages<\/span><\/span> encountered. The AMP is an open source framework developed by Google in collaboration with Twitter. The Accelerated Mobile Pages<\/span><\/span> ensures better [...]<\/p>","protected":false},"author":3,"featured_media":0,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-3891","glossary","type-glossary","status-publish","hentry"],"acf":{"show_faq":true,"faq_q_1":"Was ist AMP?","faq_antwort_1":"AMP ist eine Open-Source-Technologie, die von Google entwickelt wurde, um das Laden von mobilen Websites zu beschleunigen. Es ist eine schnelle, intuitive Art, Webseiten auf mobilen Ger\u00e4ten zu laden, ohne dass dabei die Benutzerfreundlichkeit oder die Funktionalit\u00e4t eingeschr\u00e4nkt wird.","faq_q_2":"Was sind die Vorteile von AMP?","faq_antwort_2":"Die Verwendung von AMP erm\u00f6glicht ein schnelleres und reibungsloseres Laden von Webseiten auf Mobilger\u00e4ten, da es speziell daf\u00fcr entwickelt wurde. Es bietet auch ein besseres Nutzererlebnis mit einer verbesserten Navigation und Anzeige. AMP kann auch dazu beitragen, dass Websites in Suchmaschinen besser ranken, da es die Ladegeschwindigkeit erh\u00f6ht.","faq_q_3":"Wie kann man AMP nutzen?","faq_antwort_3":"Mobile Webseiten k\u00f6nnen f\u00fcr die Verwendung von AMP optimiert werden, indem man ein spezielles AMP-Framework verwendet. Dieses Framework verwendet AMP-HTML, eine spezielle Form von HTML, um sicherzustellen, dass die Seite schnell und effizient geladen wird. Es ist auch m\u00f6glich, vorgefertigte AMP-Seiten zu kaufen oder zu erstellen.","faq_q_4":"K\u00f6nnen Webseiten ohne AMP geladen werden?","faq_antwort_4":"Ja, Webseiten k\u00f6nnen ohne die Nutzung von AMP geladen werden. In der Regel wird jedoch eine l\u00e4ngere Ladezeit erforderlich sein, was zu einem schlechteren Nutzererlebnis f\u00fchrt.","faq_q_5":"Wie werden AMP-Seiten in Suchmaschinenrankings bewertet?","faq_antwort_5":"AMP-Seiten werden in Suchmaschinenrankings h\u00f6her bewertet als Webseiten ohne AMP, da sie eine schnellere Ladezeit bieten. Daher erh\u00f6hen sie die Chancen, dass eine Website oben in den Suchergebnissen erscheint.","faq_q_6":"K\u00f6nnen AMP-Seiten auf allen Ger\u00e4ten geladen werden?","faq_antwort_6":"Ja, AMP-Seiten k\u00f6nnen auf allen Ger\u00e4ten, einschlie\u00dflich iOS- und Android-Ger\u00e4ten, sowie auf Desktop-PCs, geladen werden.","faq_q_7":"K\u00f6nnen interaktive Elemente auf AMP-Seiten verwendet werden?","faq_antwort_7":"Ja, es ist m\u00f6glich, interaktive Elemente wie Videos, Bilder, Karten, Kalender und Formulare auf AMP-Seiten zu verwenden.","faq_q_8":"Wie kann man feststellen, ob eine Seite AMP-f\u00e4hig ist?","faq_antwort_8":"Um zu \u00fcberpr\u00fcfen, ob eine Seite AMP-f\u00e4hig ist, k\u00f6nnen Sie in Ihrem Browser nach dem AMP-Logo suchen oder die Seite einfach \u00fcber ein mobiles Ger\u00e4t laden, um zu sehen, wie schnell sie l\u00e4dt.","faq_q_9":"Was ist das AMP-Framework?","faq_antwort_9":"Das AMP-Framework ist eine Sammlung von JavaScript- und HTML-Bibliotheken, die entwickelt wurden, um die Ladegeschwindigkeit von mobilen Webseiten zu verbessern. Es bietet eine schnelle und einfache M\u00f6glichkeit, Webseiten auf Mobilger\u00e4ten zu laden, ohne dass dabei die Benutzerfreundlichkeit oder Funktionalit\u00e4t beeintr\u00e4chtigt wird.","faq_q_10":"Was ist das AMP-Projekt?","faq_antwort_10":"Das AMP-Projekt ist ein Open-Source-Projekt, das von Google ins Leben gerufen wurde und darauf abzielt, eine einfache und schnelle Ladezeit f\u00fcr mobile Webseiten zu erm\u00f6glichen. Es bietet ein Framework, mit dem Webseitenbesitzer AMP-f\u00e4hige Websites erstellen und verwalten k\u00f6nnen."},"yoast_head":"\nWas ist A-M-P? - Accelerated Mobile Pages im Glossar | WOLF OF SEO<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wolf-of-seo.de\/en\/what-is\/amp\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A-M-P\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wolf-of-seo.de\/en\/what-is\/amp\/\" \/>\n<meta property=\"og:site_name\" content=\"WOLF OF SEO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/wolf.of.seo.ns\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-29T13:48:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wolf-of-seo.de\/wp-content\/uploads\/2019\/06\/Was-ist-9-1.png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@wolf_of_seo\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wolf-of-seo.de\/was-ist\/amp\/\",\"url\":\"https:\/\/wolf-of-seo.de\/was-ist\/amp\/\",\"name\":\"Was ist A-M-P? 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